Good morning!! Ever since Zoya introduced Kimber into their lineup last summer I've known I'd have to have Jem in my stash, because I am a Jem girl, and truly outrageous ;) Their recent promo sale landed Jem in my basket and onto my nails.
Jem is a deep plum purple glowy shimmer, a little too vibrant to be vampy but satisfyingly dark, nonetheless. There are hints of a gold flash in the bottle but on the nail it's purple on purple, gorgeous and glamorous. Typically great Zoya formula here... You can almost get away with one coat, if you're careful. I experienced a little tugging with the first but the second was perfect.
If you don't know what the heck I was talking about, being a Jem girl and all that, here's a link to the opening song to the '80s cartoon.
Thanks for reading ♥